NEW YORK: Midtown West
Ray-Ban hosted an exclusive one-night only event in New York with District 1937. A factory workshop environment invited guests to explore five unique materials seen in the new 2014/2015 collections including leather, denim, steel, titanium and velvet. Contemporary artists were stationed throughout the space working on a live piece of art that explores each medium. Joining the celebration was rock-n-roll legend Blondie for a special performance.