LOS ANGELES: Santa Monica

 

At the Pacific Park on the Santa Monica Pier the lights went out and the iconic Ferris Wheel shined Apothic red to officially mark the launch of the new limited edition wine, Apothic Dark.  At the invitation only launch, celebrities and party guests experienced the darker side of the Santa Monica Pier after-hours, with private access to rides and games and were treated to a sneak peek (and taste) of the limited edition wine.

 Jamie Chung, Jessica Szohr and Odette Annable Celebrate the Launch of Apothic Dark, a Limited-Edition WineJamie Chung photo by Sara Jaye Weiss

Jamie Chung, Jessica Szohr and Odette Annable Celebrate the Launch of Apothic Dark, a Limited-Edition WineJamie Chung photo by Sara Jaye Weiss

One of the first to arrive was actress Jamie Chung, who also brought boyfriend Bryan Greenberg along for a fun date night on the pier. Decked out in leopard print pants, a Vince Camuto top and Rebecca Minkoff shoes, Jamie headed straight for the carnival games and even went home with an oversized teddy bear. Later that evening she rode the roller coaster with a group of girlfriends.

 Jamie Chung, Jessica Szohr and Odette Annable Celebrate the Launch of Apothic Dark, a Limited-Edition WineJessica Szohr photo by Sara Jaye Weiss

Arriving shortly after Jamie was fellow actress Jessica Szohr, who said:

Being at the pier after hours for the Apothic Dark launch felt like she was on a movie set.

Jessica, who was joined by a group of friends, stunned in a neon printed Mara Hoffman top and studded Vince Camuto shoes.

Odette Annable Celebrates the  Launch of Apothic Dark, a Limited-Edition WineOdette Annable photo by Sara Jaye Weiss

Jamie Chung, Jessica Szohr and Odette Annable Celebrate the Launch of Apothic Dark, a Limited-Edition WineOdette Annable photo by Sara Jaye Weiss

The actress even challenged girlfriends Jamie Chung and Odette Annable to some carnival gamesOdette Annable, looking stunning in a green patterned Parker dress, said:

The best part about the night was being on the pier without all the tourists.

 Jamie Chung, Jessica Szohr and Odette Annable Celebrate the Launch of Apothic Dark, a Limited-Edition WineTristan Prettyman photo by Sara Jaye Weiss

Also joining in on the fun was singer-songwriter Tristan Prettyman, who rode the roller coaster with her new beau, a Google exec. Tristan looked casual chic dressed in Rag and Bone and Helmut Lang.

 Jamie Chung, Jessica Szohr and Odette Annable Celebrate the Launch of Apothic Dark, a Limited-Edition WineOdette Annable, Jessica Szohr and Jamie Chung photo by Sara Jaye Weiss

Guests at the party sipped the new Apothic Dark wine and snacked carnival fare including sliders, corn dogs, cotton candy, popcorn and s’mores.